Cross-Channel Precise AttributionData Foundation for User Acquisition Decisions
Supports 100+ mainstream ad media and channels. Features multi-model attribution, anti-fraud, and intelligent deduplication. One platform to visualize cross-channel campaign performance, ensuring every budget dollar is spent transparently.
Multi-Model Attribution, Flexibly Matching Business Scenarios
Supports various attribution models including first-click, last-click, linear, and time-decay. Flexibly select based on product stages and business goals to align attribution results with actual business logic.
Last-Click Attribution
Classic model, suitable for performance-driven ad campaigns
First-Click Attribution
Focuses on channel acquisition capability, evaluating brand exposure and new user acquisition value
Linear / Time-Decay
Multi-touch weighting, reasonably allocating contribution across channels
Intelligent Anti-Fraud, Protecting Every Budget Dollar
A multi-feature anti-cheat engine that identifies fake traffic in real-time from dimensions like device fingerprint, behavior patterns, and IP distribution. Effectively filters brushing, bot activity, and clickjacking to ensure data authenticity and budget security.
Real-Time Anti-Cheat Engine
Millisecond-level identification, real-time interception of fraudulent traffic
Device Fingerprint Identification
Cross-validation of multi-dimensional device features
Behavioral Anomaly Detection
Identifies abnormal traffic based on user behavior patterns
Flexible Postback Strategies, Closing the Optimization Loop
Supports real-time, delayed, and custom event postbacks. Deeply integrates with mainstream platforms like Ocean Engine, Tencent, and Kuaishou to return conversion data in real-time, aiding oCPM model learning and improving ROI.
Real-Time Data Postback
Millisecond-level conversion postback, accelerating media model learning
Delayed Attribution Postback
Supports multi-window delayed postbacks, adapting to different conversion cycles
Custom Event Postback
Supports any custom events such as registration, payment, and retention
Comprehensive attribution capabilities to meet diverse business needs
Multi-Terminal Adaptation
Supports attribution monitoring across iOS, Android, Web, mini-programs, and more with a single SDK for full-device coverage.
Permissions & Operations Management
Manage access by role, log key actions, and help teams establish clear, traceable collaboration workflows.
Deep Linking (DeepLink)
Supports deferred deep links to direct users to specific pages on first launch, improving conversion efficiency.
Global Coverage
Supports mainstream media channels both domestically and overseas to meet global user acquisition needs for expanding businesses.
Attribution monitoring helps customers achieve ROI growth
No published English case studies yet.